Double Your FoodShare Dollars

 

Milwaukee Market Match helps shoppers use FoodShare / SNAP benefits at participating markets and receive matching dollars to purchase fresh, local food.

 

This program makes fresh, healthy food more affordable while strengthening local farmers and supporting vibrant community markets across Milwaukee County.

Participating Locations:

How Milwaukee Market Match Works


  • Visit a participating market and bring your QUEST card to the market information booth.
  • Use your FoodShare or SNAP/EBT benefits at the market information booth.
  • Receive matching dollars and get additional dollars to spend on fruits & veggies. 

What can I buy with my Milwaukee Market Match incentives? 

Incentives can be used on eligible produce, including: 

  • Fresh fruits
  • Fresh vegetables
  • Herbs
  • Eligible locally grown produce

Frequently Asked Questions

Do I need to apply?

No, anyone using FoodShare/SNAP can participate.

Is there a daily limit?

Yes, incentives are limited per customer per market day. 

Where do I start at the market?

Visit the market information booth when you arrive. 

What should I bring?

You just need to bring your QUEST card.

Why Milwaukee Market Match Matters 

This programs plays an important role in building a healthier, more resilient community. By increasing access to fresh, nutritious food and making healthy eating more affordable, the program helps ensure that more families can enjoy the benefits of wholesome meals. At the same time, it supports local farmers and growers, keeping food dollars within the community and strengthening Milwaukee’s local food system for the long term.

Fresh Food Should Be Within Reach

Visit a participating market and make your FoodShare dollars go further!
Participating Market List

Presented in partnership with Feeding America Eastern Wisconsin, Milwaukee County, City of Milwaukee, Wisconsin Department of Health Services (DHS). Program availability may vary by market and available funding.