Branding and Media Contacts

If you’d like to utilize any of our logos digitally or in print, we kindly ask that you send a brief email to our Marketing Manager, Ashlynn Schreiner at [email protected] requesting our logo. Additionally, please feel free to contact Ashlynn for any branding questions or if you would like assistance in sharing more information about Feeding America Eastern Wisconsin.

For all media inquiries and requests for interviews, please email our Director of Marketing and Communications, Cameron Wengrzyn at [email protected].

Boilerplate

Feeding America Eastern Wisconsin is the largest hunger relief organization in the state, with locations in Milwaukee and Appleton. Founded in 1982 by the Rotary Club of Milwaukee, Feeding America Eastern Wisconsin is an independent member of the Feeding America network. Collaborating with nearly 400 hunger relief programs including food pantries, meal programs, and shelters, the nonprofit organization provides healthy food for our neighbors facing food insecurity across 35 counties in Eastern Wisconsin. To learn more about how we can all work together to solve hunger in Wisconsin, visit FeedingAmericaWI.org.

Acceptable Use

Our organization should be referred to by our full name – Feeding America Eastern Wisconsin at all times. Names that are not acceptable include: Feeding America, Feeding America of Eastern Wisconsin, Feeding America of Northeast Wisconsin, Feeding America of Southeast Wisconsin, Feeding America of WI, Feeding America Wisconsin, or FAEW.

Our logos should not be altered in any way from what is provided from our Marketing Manager. Alterations include, but are not limited to, removing the wheat stalk, alternating any of our brand colors, or manipulating the height or width.

Color Palette

Primary Colors: Our primary brand colors are synonymous with the Feeding America family of brands. Green represents growth, vitality, and renewal. Orange is the color of the hunger movement and conveys energy and optimism. White ensures our colors have enough contrast and remain ADA compliant.

Secondary Colors: Our secondary colors add a range of dynamic options that work with our primary brand colors. Use them as accents in type and backgrounds, but always make sure our primary brand colors shine.

To view the color palette at full size, click HERE.

Messaging

Organization One-Liner

As the largest hunger relief organization in the state, Feeding America Eastern Wisconsin collaborates with nearly 400 food pantries, meal programs, and shelters to procure and distribute fresh, healthy food for our neighbors facing food insecurity across 35 counties in Eastern Wisconsin.

Distribution Statistics

In the last fiscal year, Feeding America Eastern Wisconsin…

    • Distributed over 38.3 million pounds of food, a 12% increase in food distributed from the previous year
    • Delivered over 440,000 pounds of culturally-appropriate food through the Tribal Elder Food Box Program
    • Provided nearly 205,000 pounds of produce to families through the FarmLink Program
    • Received more than 50,000 hours of donated time from volunteers (Milwaukee and Appleton campuses combined)

Eastern Wisconsin Hunger Statistics*

  • 1-in-10 people in Eastern Wisconsin are currently experiencing food insecurity
  • 1-in-6 children in Eastern Wisconsin are currently experiencing food insecurity
  • 1-in-3 Black persons in Eastern Wisconsin are currently experiencing food insecurity
  • 1-in-4 Hispanic persons in Eastern Wisconsin are currently experiencing food insecurity
  • 1-in-8 neighbors in Milwaukee County are currently food insecure
  • 1-in-4 children in Milwaukee County are currently food insecure
  • 1-in-12 seniors (age 60+) in Milwaukee County are currently food insecure

*Information provided by Feeding America’s Map the Meal Gap Survey

$1 = 4 healthy meals

Thanks to the bulk-buying power of Feeding America Eastern Wisconsin, a donation of $1 will provide 4 healthy meals to our neighbors in need.

Organization Summary

In a state rich with farmland, 1-in-10 people, and even more staggering, 1-in-6 children in Eastern Wisconsin still don’t know where their next meal will come from. We can do more to address food affordability, access, quality, and other issues that keep hunger alive in Wisconsin. Our vision is a Wisconsin where hunger is no longer a worry, and there’s plenty of room to thrive. Hunger isn’t solved alone. It’s why we gather a network of partners, donors, volunteers, and supporters around the table to help us do the work. Together, we’re understanding community needs and addressing root causes. Helping those with lived expertise become hunger advocates. Working on better policies with elected officials. And coming up with new ways to feed Wisconsin. Together, we are solving hunger.